There are two basic orientations for analysis, Internal and External.

Internal Analysis centers on evaluating your business practices, such as production costing and capital spending.

External Analysis includes evaluating your company’s current strengths and weaknesses, appraising your customer base and assessing the competitive environment.

Examples of different kinds of analysis Beer Czar Consulting can conduct for your brewery include:

• Capital Efficiency analysis
• Operations and Production analysis
• Labor analysis
• Asset Utilization analysis
• Cost Structure analysis
• Packaging analysis
• Sales Channel analysis
• Distribution analysis
• Branding / Marketing analysis
• Market Structure / Pricing analysis
• Competitor analysis
• Customer / End-User analysis

To make any recommendations or plans to improve Sales, Costs, Pricing and / or Capital Efficiency, solid analysis is required to gain understanding of the current situation and to identify targets for action.

It is difficult to imagine a Beer Czar Consulting project that did not include some component of analysis.